SOFTWARE · SMARTPHONES
MailchimpvsSendGrid
Last updated: November 3, 2025
$16
N/A
0
N/A
SendGrid
Price$1,199
Rating4.6/5
Market Share21.8%
VS
The Verdict
People chose 50%
Mailchimp wins for marketing campaigns and ease of use. SendGrid wins for transactional emails and developer-friendly API.
Choose the Mailchimp if: Better for marketing emails and user-friendly interface
Choose the SendGrid if: Choose SendGrid if you need transactional email API
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Spec-by-Spec Breakdown
| FEATURE | MAILCHIMP | SENDGRID |
|---|---|---|
| Focus | Marketing emails | Transactional emails |
| Free Tier | 500 contacts, 1,000 sends/month | 100 emails/day |
| Email Builder | Visual drag-and-drop | Code-based templates |
| API | Marketing API | Transactional API |
| Pricing (Starter) | $13/month | $19.95/month |
Pros & Cons
Mailchimp
PROS
- • Better for marketing emails and user-friendly interface
- • Better email marketing features
- • Better automation and segmentation
- • More generous free tier
CONS
- • Better API for transactional emails
SendGrid
PROS
- • Better API for transactional emails
CONS
- • Better for marketing emails and user-friendly interface
- • Better email marketing features
- • Better automation and segmentation
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